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CGDA2021視覺(jué)傳達(dá)設(shè)計(jì)獎(jiǎng)，面向包括全球華人、亞太地區(qū)、港澳臺(tái)范圍的設(shè)計(jì)機(jī)構(gòu)、設(shè)計(jì)師，以及美術(shù)院校設(shè)計(jì)專(zhuān)業(yè)學(xué)生征集傳達(dá)設(shè)計(jì)、視覺(jué)設(shè)計(jì)作品。

背景  Background

CGDA2021 視覺(jué)傳達(dá)設(shè)計(jì)獎(jiǎng)，面向包括全球華人、亞太地區(qū)、港澳臺(tái)范圍的設(shè)計(jì)機(jī)構(gòu)、設(shè)計(jì)師，以及美術(shù)院校設(shè)計(jì)專(zhuān)業(yè)學(xué)生征集傳達(dá)設(shè)計(jì)、視覺(jué)設(shè)計(jì)作品。作為中國(guó)視覺(jué)傳達(dá)設(shè)計(jì)最高規(guī)格的設(shè)計(jì)獎(jiǎng)項(xiàng)，大賽致力于搭建國(guó)際設(shè)計(jì)專(zhuān)業(yè)平臺(tái)，探索全球設(shè)計(jì)發(fā)展的新趨勢(shì)，發(fā)掘國(guó)內(nèi)外優(yōu)秀的設(shè)計(jì)力量、為中國(guó)設(shè)計(jì)事業(yè)的發(fā)展創(chuàng)造價(jià)值。

CGDA Visual Communication Design Award 2021 intends to collect graphic design communication and visual design works from design institutions, designers and students majoring in design from fine art academies in Hong Kong, Macao and Taiwan, Asia-Pacific region and Chinese all over the world.As a top design award in China’s visual communication design circle, it is committed to building an international professional design platform, exploring the new development of global design, discovering excellent design force at home and abroad and creating values for the development of Chinese design undertaking.



舉辦單位  Host Units

主辦：CGDA
承辦：CGDA2021 視覺(jué)傳達(dá)設(shè)計(jì)獎(jiǎng)組委會(huì) 
官網(wǎng)：www.cgda.hk

Sponsored by: CGDA 
Undertaken by: Organizing Committee of CGDA Visual Communication Design Award 2021
Website：www.cgda.hk



參賽資格  Entry Rules

專(zhuān)業(yè)人士 PROFESSIONALS

參賽作品必須是近期創(chuàng)作的設(shè)計(jì)作品，參賽作品可由任何參與作品創(chuàng)作的公司或個(gè)人提交。參賽類(lèi)別中標(biāo)注有“可提交實(shí)驗(yàn)性作品”項(xiàng)，即可提交非商業(yè)未實(shí)際應(yīng)用設(shè)計(jì)作品。其余類(lèi)別拒絕一切飛機(jī)稿、投標(biāo)作品或?qū)嶒?yàn)作品，請(qǐng)以扁平化設(shè)計(jì)作品、PS 示意設(shè)計(jì)作品、3D 渲染設(shè)計(jì)作品或高質(zhì)量實(shí)物拍攝圖片四種形式任意一種提交作品。

* 注：參賽者可按個(gè)人意愿提交作品，數(shù)量不限。

The entries must be the works that created recently, which can be submitted by any company or individual participating in creation of the works. Any scam ads, tendered works or experimental works will not be accepted. Please submit the works in any of four forms: flat design, PS sketch design, 3D render design and real object photography photos with high quality. 

* Note: All competitors submit their works at their own will. Quantity is unlimited.

學(xué)生 STUDENTS

參賽作品必須是目前在讀的研究生、本科生、大中專(zhuān)學(xué)生或上述學(xué)生在讀期間完成的作品，學(xué)生參賽作品可以是得到實(shí)際應(yīng)用的設(shè)計(jì)作品也可以是未得到實(shí)際應(yīng)用的練習(xí)作品，2021 應(yīng)屆畢業(yè)生均可參賽。 

* 注：參賽者可按個(gè)人（小組）意愿提交作品，數(shù)量不限。

The entries must be the works which were completed by postgraduates, undergraduates, junior college and polytechnic school graduates or the above students at school. Students’ works can be the design works which have been applied or the exercised works which have not been applied. The graduates of 2021 can participate in the competition.

* Note: All competitors submit their works at their（group）own will. Quantity is unlimited.



參賽類(lèi)別  Competing Category

A 品牌形象 Brand Image
標(biāo)志 Logo
吉祥物 Mascot
形象系統(tǒng) Visual Identity

B 包裝設(shè)計(jì) Package Design 
應(yīng)用包裝 Package Design

C 推廣用品及出版物 Promotional Design &Publication
書(shū)籍、畫(huà)冊(cè)、報(bào)紙、雜志期刊、概念出版物 
Book, Album, Newspaper, Magazine, Conceptual Publication
賀卡、邀請(qǐng)卡、機(jī)構(gòu)年報(bào)、直郵 DM、其他 
Greeting Card, Invitation Card, Institute Annual Report, Direct Mail,Others

D  海報(bào)設(shè)計(jì)  Poster
藝術(shù)海 報(bào) Art Posters
活動(dòng)與展覽海報(bào) Events & Exhibitions
公益海報(bào) Public Benefit Postres
* 注：可提交實(shí)驗(yàn)性作品
* Note: Submittable experimental works

E  文字設(shè)計(jì) Typograhy
字體設(shè)計(jì) Typeface
創(chuàng)意字型 Logotype
* 注：可提交實(shí)驗(yàn)性作品 
* Note: Submittable experimental works

F 插圖設(shè)計(jì)   Illustrations 
手繪插圖 Hand-painted illustrations
數(shù)字插畫(huà) Digital illustration
* 注：可提交實(shí)驗(yàn)性作品
* Note: Submittable experimental works

G 環(huán)境圖形 Environmental Graphic
空間圖形運(yùn)用 Space graphics
展示設(shè)計(jì) Display design
導(dǎo)視系統(tǒng)設(shè)計(jì) Sign System Design

H 多媒體 Multimedia
網(wǎng)站 Website
界面（APP 及其他電子產(chǎn)品界面）
Interface（APP& Others Electronic Product Interface）
廣告影視 Movie, Video Intro
動(dòng)畫(huà)短片 Animated Short Film



獎(jiǎng)項(xiàng)設(shè)置  Award Setting

分別設(shè)置金獎(jiǎng)、銀獎(jiǎng)、銅獎(jiǎng)、優(yōu)秀獎(jiǎng)、入圍獎(jiǎng)。CGDA2021 視覺(jué)傳達(dá)設(shè)計(jì)獎(jiǎng)另設(shè)全場(chǎng)大獎(jiǎng)、優(yōu)秀指導(dǎo)教師獎(jiǎng)、優(yōu)秀組織獎(jiǎng)。獲獎(jiǎng)名單將于評(píng)選完畢后在官網(wǎng)及各大媒體網(wǎng)站揭曉，入圍獲獎(jiǎng)?wù)呔C發(fā)獲獎(jiǎng)證書(shū)，優(yōu)秀獲獎(jiǎng)作品將會(huì)在官網(wǎng)展示。

We set up Gold Award, Silver Award, Bronze Award, Excellent Award and Finalist Award. CGDA Visual Communication Design Award 2021 will also set up Grand Award, Outstanding Guiding Teachers and Outstanding Organization. The awards will be announced on the official website and major media. All the winners shortlisted will receive the award certificate. The excellent awarded works will be exhibited on the official website.



作品提交  Work Submitted

本次比賽所有的參賽作品一律通過(guò)網(wǎng)絡(luò)郵箱提交，根據(jù)參賽類(lèi)別提交要求，作品電子文檔以 A4 幅面、JPG、300dpi、RGB 模式，填寫(xiě)并提交《作品登記表》，表格在本文下方可下載，郵件名稱(chēng)格式為：參賽者姓名 + 類(lèi)別，發(fā)送至 cgdahk@163.com

All entries of this competition will be submitted via E-mail. According to the submission requirements of competition category, the electronic document of the work shall be prepared in A4, JPG, 300dpi, or RGB. Registration Form of Works shall be completed and submitted and the form can be downloaded below this article. The format of E-mail is: name of contestant+ category. Send it to cgdahk@163.com.

品牌形象 / 海報(bào)設(shè)計(jì) / 字體設(shè)計(jì) / 插圖設(shè)計(jì) / 環(huán)境圖形：每件作品最少提交 1 至 10 張電子檔（作品的效果圖或?qū)嵨镎掌桑娮游臋n要求：A4 幅面，300dpi，RGB 模式，存儲(chǔ)格式為 JPEG。

Brand image/poster design/font design/illustration design/environmental graphic: You are required to submit not less than 1 to 10 works in electronic form (design sketch of work or photo of material object). Requirement on electronic form of works: A4 size, 300dpi, RGB mode, storage format JPEG.

包裝設(shè)計(jì)：每件作品需提交 5 張以上包裝電子檔（作品的效果圖或?qū)嵨镎掌桑荏w現(xiàn)包裝的整體、局部或組合效果。電子文檔要求：A4 幅面，300dpi，RGB 模式，存儲(chǔ)格式為 JPEG。

Package design: more than 5 packed works in electronic form shall be submitted for every work (design sketch of work or photo of material object). The global, local or combined effect of packages shall be shown. Requirement on electronic form of works: A4 size, 300dpi, RGB mode, storage format JPEG.

推廣用品及出版物：每件作品需提交 5 張以上電子檔（作品的效果圖或?qū)嵨镎掌桑荏w現(xiàn)整體設(shè)計(jì)（包括出版物的封面、內(nèi)頁(yè)和局部等設(shè)計(jì)）。電子文檔要求：A4 幅面，300dpi，RGB 模式，存儲(chǔ)格式為 JPEG。

Popularization articles and publications: more than 5 packed works in electronic form shall be submitted for every work (design sketch of work or photo of material object). Integrated design (cover, inside pages and local design of publications are included) shall be shown. Requirement on electronic form of works: A4 size, 300dpi, RGB mode, storage format JPEG.

多媒體 / 交互設(shè)計(jì)：網(wǎng)頁(yè)設(shè)計(jì)、UI 設(shè)計(jì)、APP 設(shè)計(jì)、廣告影視、動(dòng)畫(huà)短片、或交互實(shí)驗(yàn)設(shè)計(jì)作品等表現(xiàn)形式不限（提交作品電子檔、作品應(yīng)用鏈接或動(dòng)態(tài)視頻均可，動(dòng)態(tài)演示視頻時(shí)長(zhǎng)不超過(guò) 5 分鐘，視頻文件大小不超過(guò) 80M，統(tǒng)一提交格式為 mp4 格式）

Multimedia/interactive design: unlimited website design, UI design, APP design, advertisement and videos, short animations or interactive experimental design (electronic form of works, link of works or dynamic videos; duration of dynamic video shall not be longer than 5 minutes; the size of video shall not be larger than 80M; the uniform format submitted is mp4)

注：參賽者可按個(gè)人（小組）意愿提交作品，數(shù)量不限，不保證每個(gè)類(lèi)別均有獲獎(jiǎng)作品產(chǎn)生。
Note: All competitors submit their works at their（group）own will. Quantity is unlimited. Some types of work may be not awarded.



截止時(shí)間  Deadline

即日起至 2021 年 6 月 30 日截稿，以組委會(huì)收到稿件的時(shí)間為準(zhǔn)。 
2021 年 7 月 5 日，在 CGDA 官網(wǎng)首頁(yè)及各大媒體公布獲獎(jiǎng)名單，同期頒發(fā)證書(shū)。

The deadline is from now to June 30, 2021 and will be subject to the time when the organizing committee receives the document. 
In July 5, 2021, the official website of CGDA and major media will announce the awards, and the certificate will be presented at the same period.



參賽費(fèi)用  Entry Fee

專(zhuān)業(yè)單件作品 120元 / 件，系列作品 160 元 / 件 
學(xué)生單件作品 60 元 / 件，系列作品 80 元 / 件 

CGDA 會(huì)員參加本屆 賽事 費(fèi)用減半。

Fee for final judgment: 
120 yuan shall be paid for each work of professional ; 160 yuan shall be paid for each series work. 
60 yuan shall be paid for each work of student ; 80 yuan shall be paid for each series work. 

CGDA members will have a 50% discount.

付款方式  Payment Methods

請(qǐng)選擇以下任意一種方式完成參賽費(fèi)用的支付 

1、支付寶賬號(hào)：cgdahk@163.com

2、戶(hù)名：鄭秀麗 
開(kāi)戶(hù)銀行：招商銀行深圳福華支行 
收款賬號(hào)：6214 8378 5269 9713
SWIFT 代碼：CMBCCNBS
CNAPS 網(wǎng)點(diǎn)聯(lián)行號(hào)：308584001207

匯款時(shí)請(qǐng)注明作者姓名，同時(shí)將匯款憑證拍照（或網(wǎng)絡(luò)截圖），隨作品一起發(fā)送到指定郵箱。


Please select one of the following payment modes:

1, alipay account:cgdahk@163.com

2, Account Name: Zheng Xiu li
Bank Name: China Merchants Bank, Golden Central Sub-branch of Shenzhen
Account Number: 6214 8378 5269 9713
SWIFT Code：CMBCCNBS
CNAPS：308584001207

Please specify author’s name, photograph payment voucher (or screenshot) and send them to the designated E-mail together with the work.



問(wèn)題咨詢(xún)  Consulting With

E-mail：cgdahk@hotmail.com 
QQ：3527910866
微信：cgdahk



表格下載  Form Download

專(zhuān)業(yè)組作品登記表
學(xué)生組作品登記表



CGDA 往屆其他設(shè)計(jì)獎(jiǎng)賽獲獎(jiǎng)作品欣賞：
Previous awarded works in CGDA design competitions:

www.cgda.hk/members.asp



爭(zhēng)議 : 
對(duì)本規(guī)則產(chǎn)生的任何疑議，設(shè)計(jì)獎(jiǎng)組委會(huì)保留最終解釋權(quán)，與本次設(shè)計(jì)獎(jiǎng)有關(guān)的任何未盡事宜，均由設(shè)計(jì)獎(jiǎng)組委會(huì)進(jìn)一步制定規(guī)則并進(jìn)行解釋。主辦單位擁有入選作品的展覽、出版（含電子出版）、收藏的權(quán)利。

ispute:

As for any doubt for the rules, organizing committee of design award reserves the right of final interpretation. As for any unaccomplished matter relevant to the design award, organizing committee of design award will make further rules and offer interpretation. The organizing party is entitled for the rights of entries’ exhibition, publishing (including electronic publishing) and collection.